Marketing
by Byron Sharp
TODAY'S STUDENTS - TOMORROW'S PROFESSIONALSMarketing: Theory, Evidence, Practice tells the story of marketing, its theories, concepts and real life applications, while providing a realistic overview of the marketing world. It demonstrates the practical application of marketing skills, illustrated by case studies and pr…
16 AI-mapped connections to other books on Hikara
Books that ECHO Marketing
Reads that harmonize with similar ideas, themes, or philosophies.
Books that BRIDGE from Marketing
Cross-domain reads that transfer ideas into new fields.
Banker to the Poor
Muhammad Yunus
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Rhythm of War
Brandon Sanderson
Her Favorite Color Was Yellow
Edgar Holmes
Economics in One Lesson
Henry Hazlitt
Reclaim Your Heart
Yasmin Mogahed
The Brain That Changes Itself
Norman Doidge, M.D.
Principles
Ray Dalio
My Inventions
Nikola Tesla
Freakonomics
Steven D Levitt
The Knowledge
Lewis Dartnell
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