Firms of Endearment

by Rajendra Sisodia, David B. Wolfe, Jagdish N. Sheth

How companies that earn "share of heart" and not just share of wallet are leading the greatest transformation in capitalism since Adam Smith *See how world-class companies like Whole Foods, IKEA, and Costco are writing the new rules of capitalism. *Discover why today's most socially- responsible companies are blowing away the S and P 500 averages, year after year! *Learn from powerful examples to deliver the emotional, experiential, and social value your stakeholders demand.